As an experienced digital marketer, there's nothing more frustrating for me than witnessing a website that had the potential to succeed, but ultimately gets destroyed due to easily avoidable mistakes. While making mistakes is part of the learning process, repeatedly committing certain SEO errors can undermine growth potential. Let's delve deeper into some common mistakes I've encountered over the years and explore feasible optimization recommendations.
Ignoring Mobile Usability
Over-optimized Internal Linking
Ignoring Page Speed
Forgetting User Experience
Outdated and Thin Content
Ignoring SEO Technical Fundamentals
Neglecting Outbound Links
Missing Local SEO Opportunities
Failure to Track Conversions
I hope delving into these common mistakes helps shed light on new optimization strategies. Continuous testing and learning maintain long-term success—don't let simple fixes hinder your website from reaching qualified customers.